6 Excuses Agents Use to Avoid Planning and Why None of Them Hold Up

Real estate moves fast and it’s easy to tell yourself you’ll figure it out as you go. A good business plan isn’t just busywork. It’s a path to staying focused, avoiding burnout and keeping your business steady when things get busy.

These are the usual excuses and the real truth behind each one:

• “I don’t have time to write a plan.” Putting one together now saves time later and keeps you from chasing the wrong goals.

  
  

• “Plans are for corporate types.” Corporations use plans because they work, and agents can use them to set clear priorities, manage their time and avoid last-minute scrambling.

  
  

• “My idea is obviously good.” Putting it on paper helps you shape it, refine it and make it even stronger.

  
  

• “I got overwhelmed by the plan sections.” You don’t need to tackle it all at once. Just one single page is a strong start.

  
  

• “Planning is boring.” This may be so, but if you take the time to do it now it will help you skip the busywork and stay focused on what actually moves the needle.

  
  

• “The numbers intimidate me.” When you understand the math, you can make better choices.

  
  

A builder wouldn’t start a home without a blueprint and agents shouldn’t build a business without one. Take the time to map out where you’re going, and every move you make will push your business forward.

Want the complete system? It’s all in The 20th Anniversary Edition of The Real Estate Agent’s Business Planner. This fully updated fifth edition comes with free digital planning tools to help keep your career consistent and on track.

Preview it on Amazon → https://www.amazon.com/dp/B0G2PTQ5CJ

For education partners: the planner is available through IngramSpark for bulk ordering and works as an easy add-in for any new-agent training track.